Worldhotels has released a significantly enhanced version of its Resmaster hotel booking engine – Resmaster V3 – which aims to allow hotels to take control of their channel management and become less dependent on external suppliers.

Originally launched in January 2009, Resmaster is available exclusively to Worldhotels affiliates and provides a customisable online booking engine suitable for any kind of hotel business. Resmaster can also be integrated into any website design.

Resmaster V3 has been enriched with a range of configuration options, giving the individual hotel greater flexibility and control while enhancing merchandising and up-selling opportunities.

Up-selling opportunities for hotels include integrated room upgrade functionality and dynamic packaging opportunities, such as enabling guests to pre-book breakfasts or even their morning newspaper of choice online. Dedicated landing pages and banners for tactical special offers and packages are also included.

“A hotel’s website is often the first contact any new guest will have with that property,” commented Paulo Salvador, Global Vice President Marketing & Sales of Worldhotels. “Resmaster V3 has all the tools needed to convert a casual browser into a loyal guest. This will help our hotels to take charge of the channel management and drive bookings via their own website, thus making them less dependent on third parties.

Available in a range of different languages, Resmaster V3 is fully integrated with Worldhotels’ CRS allowing hotels to easily manage their daily inventory, availability and all rates loaded in the system. Room nights and revenue generated by Resmaster V3 are automatically included in Worldhotels reports and are available to hotels online.

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