Brand USA offering agents premiere prize
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The tourism marketing body for the US, Brand USA, is running a competition which gives travel agents the opportunity to win tickets to the London film premiere of The Lone Ranger.
The competition, which is open to all UK and Ireland travel agents who only have to register on www.USADiscoveryProgram.co.uk to enter, will give one winner two tickets to the premiere on 21 July.
The site is a new destination training tool which has been developed to give information about the US to the travel trade. It will allow agents to learn about specialist holidays, the different regions of the States and the best times of the year to go.
The site runs tests, of which six regional exams would need to be completed before agents can move onto specialist modules. Once an agent passes all the tests they will become a USA Specialist in a specific area – such as a USA Fly-Drive Specialist or USA Great Outdoors Specialist.
The winner of the competition will be picked at random from registrations taken between 10 June and Friday 19 July.
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