UK arrivals to New Zealand on the rise
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The UK helped push growth of international visitor arrivals to New Zealand for the year ending April 2014, with numbers up 6.1% yoy to more than 2.78 million.
Growth in arrivals from the UK was slower than other western markets at 2.8%, compared to 16.3% from Germany and 11.3% from the US.
UK visitors have been attracted by New Zealand’s premium offering with a number of new boutique lodges and hotels launching in 2013 and 2014, as well as new cycling experiences linked to the newly completed New Zealand Cycle Trail and the continuing impact of the country’s starring role in Sir Peter Jackson’s Hobbit Trilogy. The recent Royal tour also saw New Zealand head to the top of the bucket list for many British travellers.
Data released from the International Visitor Survey also showed overall international visitor spend was up 9% for the year ended March 2014.
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