Dubai Parks & Resorts wins prestigious WTM Leaders award
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Dubai Parks & Resorts has won a prestigious World Travel Market London 2016 World Travel Leaders Award in recognition of its development of a theme park destination to rival Orlando.
The company received the coveted award today (7 November) at the WTM World Travel Leaders Award ceremony. The award was collected by Vinit Shah, Chief Destination Management Officer, Dubai Parks & Resorts.
The Awards give WTM London’s Official Media Partners – which represent key travel industry media around the world – an excellent platform to congratulate and recognise those companies and individuals that have made significant and ground-breaking contributions to travel and tourism in their region or sector.
Three nominations from each of WTM London’s media partners were judged in September by a panel of three, consisting of an independent body, a representative of WTM London and the relevant media partner.
Dubai Parks and Resorts is set to become the Middle East’s largest integrated theme park resort following the opening in October 2016 of a 25-million square foot development.
It features more than 100 rides and attractions spread across three theme parks and one water park, linked by an entertainment, retail and dining district, and a family hotel.
Innovating through its commitment to ‘smart’ park technology, the resort promises an engaging ‘smart guest experience’ using omni-channel customer interactions through mobile devices, web portals, RFID wristbands, smart kiosks and digital signage as well as smart ticketing, digital payments and smart parking.
The judges at the WTM World Travel Leaders Award said: “Watch out Orlando! This stunning initiative will reposition Dubai as the destination for family tourism, focusing on giving visitors the best experience through smart technology.”
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