The team behind Ferrari World Abu Dhabi has noted a large increase in the number of visitors from the Subcontinent.
“We’ve seen a significant spike in the number of Indian tourists to the Park in the past year, with Indians now comprising one of our largest visitor contingents,” said Bruno Wiley, sales director at Ferrari World Abu Dhabi, who is in India this month with a special Abu Dhabi Tourism and Culture Authority road show, and in New Delhi for SATTE 2013 later in the month to promote the leading UAE attraction.
The Park is the centrepiece of Yas Island, home to the Abu Dhabi F1 racing circuit, a championship golf course, a public park, a concert arena in addition to iconic hotels and facilities.
Yas Island also sees the opening of a much anticipated attraction this month; Yas Waterworld, the largest waterpark in the UAE capital. “Increasing the value of the leisure offering on Yas Island, we have just introduced the Yas Park Pass which allows guests to experience both Ferrari World Abu Dhabi and Yas Waterworld during one day or more on the Island,” added Wiley.
There is a considerable Indian population in the UAE and the desire to visit relatives and friends, the UAE’s great family-friendly offering, the country’s proximity to the Indian market and its dense network of daily flights make it a hugely attractive destination for Indian tourists.
“Within that context, what we bring to the table is unlike anything else in the Emirates and really completes the UAE experience in terms of one-of-a-kind attractions that you wouldn’t find anywhere else in the world. Ferrari World Abu Dhabi brings together the winning appeal of an iconic brand and attractions that are designed to appeal to all ages. Our excellent network of Indian travel agents find the Park an easy sell because it really caters to the entire family and that’s exactly what the Indian tourist most appreciates,” said Wiley.
Ferrari World Abu Dhabi brings together more than 20 Ferrari-inspired rides and attractions, all of which incorporate impressive Ferrari design and technology. Top of the list of attractions are Formula Rossa – the world’s fastest rollercoaster that clocks an acceleration speed of 0 to 240 kmph in 4.9 seconds, and the spine-chilling 62-metre drop on the signature ride G-Force.