Abacus secures Zest Air content
Abacus International has secured another content agreement with an Asian low-cost carrier.
The travel technology company has signed a new exclusive partnership with Philippines-based Zest Air that will enable Abacus-connected agents to sell Zest Air content and generate e-tickets through the Abacus eTAT platform.
Zest, which recently expanded into China and Korea, will work with Abacus in the coming months to implement Abacus eTAT and to ensure all its domestic and international fares are made available to Abacus agents.
“Zest Air is very pleased to be able to work with a partner as established as Abacus,” said Alfredo A. Herrera, Zest Air’s Chief of Sales & Marketing. “As we grow and expand in Asia, we look to Abacus to provide us with the necessary tools and expertise to boost both our productivity and profitability through wider sales channels and greater ticketing convenience. We are really gratified with the professionalism and effective solutions provided by Abacus along with its extensive network to sell Zest Air content.”
Abacus said its technology will allow Zest Air to “achieve maximum productivity with superior reporting tools and control mechanisms”.
“Abacus is excited to support Zest Air’s growth plans and we are honoured that Zest Air has chosen the highly productive Abacus channel to drive higher sales and greater yield,” said Ho Hoong Mau, the Head of Abacus’ Airline Distribution Division. “Content is king. We are confident that our agencies will relish this unique partnership with Zest Air and drive an increase in business for Zest Air through new market expansion.”
The Zest Air deal marks the continuation of Abacus’ strategy to secure LCC content. The GDS provider has already secured the content of airlines including Jetstar Pacific, AirAsia Philippines, Scoot and Air Busan.