Accor addresses gender inequality in hotel management
Accor aims for women to represent 50% of its hotel managers worldwide, with an intermediary target of 35% by 2015, thorugh the launch of its women’s network ‘Women at Accor Generation’.
Open to both women and men, and represented on all five continents, the network aims to fight against stereotypes and help Accor reach its gender equality objectives.
Chaired by Sophie Stabile, Accor’s Global Chief Financial Officer, Women at Accor Generation’s activities are centered around mentoring, sharing of experiences and training, and collaboration through the network. The network will also serve as a platform for business proposals, with a workgroup established to develop innovative products and services that meet the expectations of business women who are customers at Accor’s hotels.
By end 2015, the network aims to have 3,000 members and to have deployed all its action plans and workgroups on the five continents.
Commenting on the new initiative, the project Chairwoman Ms Stabile said; “There are more female graduates than male graduates, and yet women are under-represented in corporate managerial positions. We know that mixed teams are more innovative and more efficient. Women at Accor Generation aims to give women confidence in their potential, to embolden them, and to accompany them as they take this approach.”