Air Astana is launching a new programme designed to promote Kazakhstan as a stopover destination for passengers travelling between Europe and Asia.
The national carrier’s tour division, Air Astana Holidays, has unveiled its new ‘Astana & Almaty Stopover Holiday’ programme designed to encourage passengers to break up their journey with a stop in one of Kazakhstan’s two largest cities, Astana and Almaty.
The programme will combine Air Astana flights with hotel accommodation, including breakfast, plus private airport transfers and optional half-day sightseeing tours.
Initially, the company has joined forces with three hotels in Astana (King Hotel Astana, Grand Park Esil Hotel and Ramada Plaza Astana Hotel) and five properties in Almaty (Rixos Almaty Hotel, Rahat Palace, Royal Tulip Almaty, Grand Tien-Shan and the Iris Hotel). Visitors can choose a basic one-night package or add additional nights.
A partnership with destination marketing company, My Destination, will also offer visitors a range of discounts and privileges at F&B outlets in Astana and Almaty, while all travellers will also a free local SIM card.
“We are delighted to be able to position Kazakhstan at cross road of international aviation. Precedent has shown that those airlines that have provided such a programme to their overseas markets significantly stimulate international passenger arrivals and underpin tourist development in the country. We can look forward to passengers travelling from London to Hong Kong, or from Delhi to Moscow for example, choosing to route via Kazakhstan and spend their tourist dollar in the country. This is good for the industry and good for the economy of the country,” said Richard Ledger, Air Astana’s director of worldwide sales.
Air Astana commenced operations in 2002 and now offers flights to a range of destinations, including London, Istanbul and Moscow in Europe, and Hong Kong, Bangkok and Kuala Lumpur in Asia.