Air New Zealand today signed a Memorandum of Understanding (MoU) with Argentina’s National Institute of Tourism Promotion (Inprotur), to promote tourism and trade activities between the two countries.
The agreement, which was signed in Buenos Aires, followed the arrival of Air New Zealand’s first direct service from Auckland to the Argentine capital on Wednesday.
It will focus on efforts to stimulate demand for travel from New Zealand and Australia to Argentina, including new inbound marketing campaigns and international media programmes.
Air New Zealand’s chief strategy, networks & alliances officer, Stephen Jones, said there is a lot of opportunity to boost two-way visitor numbers between New Zealand and Argentina.
“I’m pleased to formalise our commitment with Inprotur and look forward to working together to make our new route successful,” he added.
Air New Zealand will now operate three weekly flights between Auckland and Buenos Aires, using its Boeing 777-200 aircraft. Aerolineas Argentinas is codesharing on the route, as well as on Air New Zealand’s trans-Tasman services to Sydney and Melbourne.
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