Anniversary celebrations for ibtm Arabia
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ibtm arabia 2016 is celebrating a decade of success.
Since opening as the Gulf Incentive, Business Travel & Meetings Exhibition (GIBTM) in 2006, ibtm arabia and it’s host city, Abu Dhabi, have undergone major growth.
Shinu Pillai, exhibition manager, ibtm Arabia said: “Over the past decade ibtm arabia has transformed into one of the Gulf region’s exclusive and high-profile shows, providing a unique opportunity for top-level buyers.”
A report from Alpen Capital suggests that international association meetings in the Middle East have more than tripled over the last 10 years. Supporting this, the last Amadeus report shows the GCC meetings, incentives, conferences and exhibitions (MICE) industry is seeing continuous growth and that the Middle East is set to expand even further while attracting high-profile global events and state-of-the-art infrastructural investments.
MICE visitors to Dubai currently equate to 0.9 million, this is estimated to double to between 1.7 and 1.9 m by 2020. Abu Dhabi Tourism & Culture Authority (TCA Abu Dhabi) suggested that the MICE sector is currently generating US$1.4billion per annum for Abu Dhabi and is expected to reach US$2.4 bn by 2020.
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