ARTIC’s Times Square to be re-christened in New York
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Al Rayyan Tourism and Investment Company (ARTIC) recently announced that The Manhattan at Times Square Hotel in New York acquired in 2014 is to become a W hotel.
ARTIC has signed a memorandum of understanding with Starwood Hotels & Resorts, which will see Starwood take over the management of The Manhattan at Times Square Hotel.
Under the MoU, ARTIC is fully renovating the hotel, complying with Starwood’s specifications for the W brand. The renovation and conversion programme is expected to be completed by end of 2017 and see an investment of some OMR$250m.
Sheikh Faisal bin Qassim Al Thani, chairman of ARTIC, said: “ARTIC’s renovation and rebranding is in line with our strategy of adding value. We have developed a strong relationship with Starwood Hotels & Resorts in recent years. The US is a key market focus and I am confident that we will invest in more hotels there as we further enhance ARTIC’s portfolio of premium hotels.”
The property currently features 689 rooms and suites and commercial space.
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