AVIAREPS, the global leader in tourism, aviation and hospitality representation with 57 offices in 45 countries around the world, has appointed Viator, a TripAdvisor company and the leading resource for researching and booking tours and activities, as its preferred partner for in-destination travel experiences.
“Access to Viator means that visitors from around the world are able to generate a selection of recommended attractions, while empowering our clients with the ability to enhance their customer loyalty and expand their revenue opportunities,” said AVIAREPS CEO Edgar Lacker.
Ken Frohling, vice president of business development for Viator said: “AVIAREPS works with an array of travel brands that are able to reach a globally diverse and expansive audience of travellers. We are extremely excited about our new partnership which will provide our supplier partners with an enhanced global distribution opportunity.”
The recent partnership would enable AVIAREPS global roster of clients the ability to add tours and activities to their own websites and consumer channels including pre-departure emails.
AVIAREPS’ client portfolio includes major airlines, hospitality brands and tourism boards including brands such as Delta, South African Airways, Choice Hotels, Mandarin Oriental, Tourism Australia and Discover America. The partnership also provides seamless access to Viator’s unparalleled selection of more than 40,000 tours, attractions, activities and shore excursions spanning to more than 2,000 destinations worldwide.
Additionally, AVIACOLLECT, the company’s own consumer-direct travel services platform, has added tours and activities to their product portfolio.