Cebu Pacific Air (CEB) has entered into a partnership with Routes to utilise its ‘Route Exchange’ product, in an effort to advance its network expansion plans.
The Manila-based low-cost carrier will use the tool to conduct discussions with airports. With 60 aircraft on order, CEB is seeking to gather data and proposals on the Southeast Asia, Japan, South Korea and Chinese markets for its short-haul roll-out and the Middle East and Oceania for its new medium-haul operations.
CEB is inviting airports to fill out a Pre-Qualifying Questionnaire (PQQ) to gauge their suitability. This is currently only open to the members of the Route Exchange platform, but from 16 July will be expanded to include any other airport.
“Cebu Pacific looks forward to bringing its trademark low-fares and fun flying to new destinations,” said Alex Reyes, General Manager for the airline’s new Long-Haul Division. “With the delivery of 22 A320s, 30 A321neos and up to eight A330s enabling significant expansion in the coming years, we are excited to seek partnership opportunities with airports and tourism authorities.”
“We are delighted that Cebu Pacific has chosen the Route Exchange platform to help plan its expansion with the narrow- and wide-body aircraft,” added Paul Winfield, Airline Director at UBM Aviation Routes. “The platform offered by Route Exchange will offer an efficient process for Cebu Pacific and allow airports to bid for new routes which over significant opportunity for their respective economies.”
Once airports have met the terms of the PQQ, they will then be sent the formal Request for Proposal (RFP). The final deadline for responses is 13 August 2012 and CEB will then analyse the submissions before scheduling meetings with potential airport partners at the World Routes event in Abu Dhabi.