Croatia has reinforced its growing reputation as one of the most popular destinations among Brits with the country’s tourist board revealing a 24% increase in overnight stays from UK visitors in the first half of 2016.
In total, the country welcomed 312,694 visitors from the UK from January to July, a 21% increase compared to the same period last year.
From January to July this year there were 1,510,829 overnight stays from UK visitors, a 24% rise compared to 2015.
Meanwhile, the country recorded 624,574 overnight stays in July, an increase of 21% compared to July 2015. In the same month, there were123,710 UK arrivals, a 24% increase compared to July 2015.
More than 36 million people from around the world have stayed overnight in Croatia in the first seven months of this year.
The country’s coastal regions remain favoured destinations, with 7,345,402 arrivals between January and July, an increase of 9.4 per cent compared to the same period in 2015. Within the Adriatic areas, Istria is the most popular county with 2.1 million arrivals (an 11.6 per cent growth). Continental Croatia saw a growth of 7.9 per cent with a total of 1,048,379 tourist arrivals and 1,973,202 overnight stays (12 per cent growth).
Croatia has also seen a 50% increase in Nautical Tourism arrivals from the UK in the first eight months of 2016 compared to the same period of 2015 – a record year for the charter business. Recently named ‘Cruising Ground Of The Year’ by Sailing Today Magazine, Croatia is becoming increasingly popular as a sailing destination as it is renowned for its long coastline and picturesque islands.
Ivona Grgan, director of the UK Croatia National Tourist Office, commented: “This year we have seen a large increase in visitors to Croatia which is a result of our thoughtfully designed promotional activities across the markets as well as our strategy of strengthening flight connections. This has resulted in a rise in the awareness of Croatia as one of the top holiday destinations all year-round.”