Daman’s ActiveLife has partnered with Careem, the region’s leading app-based car service, to make fitness more accessible than ever before this summer.
Careem will provide convenient, hassle-free transportation to and from various ActiveLife event venues across the UAE at a 15% discount on the total cost of the trip.
“We are very pleased with this partnership, as it supports the very idea behind Daman’s ActiveLife — making fitness activities accessible to the community. Through ActiveLife, we want to encourage the UAE along a journey to real and lasting lifestyle change. By providing free access to world-class facilities at all of our regular events, and with the support of our partners such as Careem, we are maximising the nation’s access to health and fitness events,” said Andrew Phillips, director of marketing at National Health Insurance Company – Daman.
Daman’s Activelife is the largest health and fitness initiative in the region. Participants of all fitness levels can attend the weekly sessions of cycling, running, walking or rollerblading, with TrainYAS, GoYas and iTrainSaturdays at the Yas Marina Circuit in Abu Dhabi and TrainDubai at Dubai Autodrome. In addition, TrainZSC is a monthly vertical training programme at Zayed Sports City stadium.
With as many as 450,000 participations last year, the initiative is steadily gaining ground amongst the UAE community.
“At Careem, we believe in positively impacting our community. We know staying active is hard, especially during summer in the UAE. Daman ActiveLife’s venues are unique and fun places to work out. Through this partnership we’re excited to use our technology to make it even easier for people in the UAE to get moving,” said Aura Lunde, general manager, Careem UAE.
Anyone taking a Careem trip to Daman ActiveLife venues, Yas Marina Circuit and Dubai Autodrome will have an automatic discount of 15% off applied until 31-August.