Emirates launches first Pelé-ane
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In light of the much-awaited World Cup in Brazil, Emirates unveiled the first Boeing 777-300ER to feature the signature of Emirates’ global ambassador – Pelé.
The first Emirates Pelé-ane will be connecting football fans on the Dubai to São Paolo route. The 350 seater aircraft now has a creative design, specific to the FIFA World Cup™. Two further Boeing 777 Pelé-ane’s will be unveiled on the day of the opening match and one Airbus A380 will launch shortly afterwards. 115 Boeing 777 from the Emirates fleet, which will fly football fans to Brazil, will also carry a large 2014 FIFA World Cup™ logo.
The Emirates World Cup initiatives will be on flights for the duration of the tournament starting from 11 June. The airline expects to fly over 18,000 passengers on its daily flights to Rio de Janeiro and São Paolo over the 2014 FIFA World Cup™ period.
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