近日,湖北省旅游新加坡推广联合体在新加坡正式成立,这是湖北省首个入境旅游推广联合体,将集合新加坡与湖北两地的旅游和航空企业力量,在新加坡全面立体式推介我省精品旅游线路。
州旅游委和恩施大峡谷负责人参加联合体成立仪式,并与新加坡企业洽谈,达成了一系列合作共识,从今年3月起,新加坡将持续大规模向我州组团发客。联合体成立以后,将重点展销“极目楚天慢行湖北”之旅,全年规划组织6000人到湖北旅游。联合体还将联合新加坡主要媒体,开展贯穿全年的优惠招募宣传。我州旅游产品以其在新加坡的互补性和稀缺性,备受当地市场青睐。
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