The hotel will be participating at the event with the objective of targeting the European travel market. Director of sales, Shadi Karameh will head a team which will be as part of the Dubai stand in the UAE pavilion.
The event attracts more than 10,000 exhibitors, 20,000 convention visitors, 110,000 travel trade professionals and an estimated 50,000 potential travellers.
“According to ITB World Travel Trends Report, the European market continues to expand, with a three per cent rise in overseas trips in 2013 and five per cent during first eight months of 2014 – with city breaks up 10%,” he said.
The hotel caters for both business and leisure visitors, with easy access to beach, golf and shopping facilities, said general manager, Peter Mansourian.
“By sourcing new contacts and maintaining links with key travel partners in Europe, as well as looking to new markets such as China, Russia, Africa and South America, the Grand Millennium will remain a preferred option in Dubai for both first-time and repeat visitors,” concluded Mansourian.