Hollywood appeal for Etihad’s new campaign
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Etihad Airways recently rolled out its new global brand campaign with the worldwide premiere of a new television commercial (TVC) in Abu Dhabi.
The brand launch was attended by Nicole Kidman.
Kidman is both star and narrator of the feature, which will be aired globally through TV and social media in both 60 and 30 second formats. There will also be still versions of the campaign appearing in print, digital and on outdoor channels. The TVC was shot onboard Etihad Airways’ new Airbus A380.
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