Dining is getting innovative with IHG Hotels.
The Group has recently launched its IHG Dining Rewards programme in the UAE. The new programme has grown to over 1000 members in the first three months.
The lure of the new programme is numerous dining and accommodation benefits. The format is the same as the IHG Dining Rewards in Greater China and Australasia launched last year.
This programme is part of a phased roll-out across the Asia, Middle East and Africa (AMEA) region.
Members are able to redeem benefits at eight of IHG’s InterContinental, Crowne Plaza and Holiday Inn hotels across the UAE, as well as all of its hotels in Australasia (Australia, New Zealand, Fiji and Vanuatu) and across Greater China too.
The programme will also be soon rolled out in other key markets across the Middle East, South East Asia and Japan over the course of this year.