Starwood Hotels & Resorts Worldwide said it expects India to become its third biggest market by 2015 as the company expands in the country faster than planned. It had had earlier set a target of 100 operational hotels in India by 2015 and also preparing to bring in the St. Regis into its portfolio of seven existing brands within this year. “We are expecting to cross our target of having 100 hotels operational in India (by 2015). It is difficult to say by how much we will exceed that number, but we are confident seeing the current pace of growth here,” Starwood India Managing Director Dilip Puri was quoted saying.Starwood India is currently at No 4 position after the US, China and Canada. “By 2015, India will be number three market for Starwood globally after the US and China, both in terms of number of properties and revenue generation.” With over 100 hotels expected to be operational by 2015, India will overtake Canada, he added. The company operates in India through management contracts and franchise agreements. Starwood operates 37 hotel properties in India under the W, Le Meridien, Westin, Sheraton, Four Points, The Luxury Collection and Aloft brands. “At the moment we are holding talks with several developers for St. Regis and by the end of this year an announcement is expected,” Puri was reported saying, adding that Delhi and Mumbai would be preferred destinations. Starwood had earlier announced that it aims to operate 50 hotels in India by the end of 2012 and 100 hotels by 2015.
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