Tour operator Kuoni is to introduce tailor-made cruise packages, which will be available through its retail network and to travel agents.
The company will only supply cruises with luxury lines including Celebrity, Azamara, Seabourn, Cunard, Crystal, Regent and Compagnie du Ponant.
Derek Jones, managing director of Kuoni UK said: “Our own retail network has grown over the last five years and we now have 22 highstreet travel stores, four John Lewis concessions with another four due to open later this year and six partnership stores. They’re doing really well – however we understand that our customers want to book different types of holidays with us – and that includes cruise.”
He added: “We have thousands of loyal Kuoni customers, many who book with us time and time again, so we want to introduce new customers who may not have previously considered a cruise option to the market.”
An example of the packages Kuoni will offer include a 11-night US and Caribbean tour onboard the Celebrity Silhouette, which will include four-nights at the Gotham Hotel in New York and a helicopter ride. The total package starts at GBP2,704 per person.
Jo Rzymowska, AVP & General Manager, UK & Ireland, Celebrity Cruises: “We are delighted that Kuoni is setting up a bespoke cruise team and programme and believe that there is great synergy between our brands.”