Kyu Karuizawa Hotel, Japan, set to open in July after rebranding

The rebranded Kyu Karuizawa Hotel
The rebranded Kyu Karuizawa Hotel

Agora Hospitalities has announced the reopening of the Kyu Karuizawa Hotel after a rebranding exercise.

The hotel closed its doors temporarily at the end of November 2014, and full-scale renovations of the guest rooms, bar and lounge, and banquet facilities began. Once complete, the hotel will have a soft opening in July before the grand opening scheduled for this autumn.

Agora Hospitalities representative director & CEO Aya Aso states, “The Hokuriku Shinkansen high-speed rail line began serving the area in 2015, making Karuizawa an even more attractive destination for people not only from Tokyo but from all over Japan, so there’s no better year for us to be opening the rebranded Kyu Karuizawa Hotel.

“I believe Karuizawa, a resort that has enchanted people from all over the globe for over 120 years, is an ideal place for us to convey the beauty of Japan to the world. I am confident this hotel will delight our guests by offering a style and concept perfectly suited to Karuizawa, but which has been missing from the region thus far.”

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