Lebanon born, New York based fashion designer, Reem Acra has confirmed her presence to Yas Mall’s Fashion Week set to take place on October 12-15 in Abu Dhabi.
Yas Mall’s Fashion Week is set to embark visitors on a four-day mall-wide celebration and magical journey featuring regional and international brands, global designers, celebrities, and UAE’s biggest fashionistas. This four-day fashion extravaganza will be opened with a spectacular concert from Lebanese superstar Ragheb Alama, followed by an exclusive Gala dinner at Yas Viceroy.
Reem Acra will also be the headline judge of the ‘Design your way to the Runway’ competition that was announced last week. The competition will catapult the most talented designer to stardom as they will have the chance to showcase their collection on an international stage during Yas Mall’s Fashion Week as well as display their winning collection one of Yas Mall’s newest iconic fashion stores. Reem will appraise and decide the final winners of the designer competition from 3 finalists, while ITP Fashion experts will manage and present the final 15 directly to Reem in advance. It is the couture designer and Hollywood A-list favourite Reem Acra who gets the final word on the big winner.
Reem Acra will also be hosting a Fashion Panel alongside other industry experts on the first day of the event, whereby she gives her views on the influence of social media on business today, the impact of couture in a modern/technology-driven market, fast fashion’s effect on luxury business, how to evolve your own business to adapt to a younger generation, and a number of other industry related topics that appeals to all aspiring designers and entrepreneurs who are looking to grow or set up their own business or fashion line.