Middle East holds massive growth potential: GTA
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Recent statistics revealed by GTA shows that data for 2013 state that overall number of room nights booked by Middle Eastern travel agents with GTA was up 30% year-on-year.
In particular, sales in Iraq exceeded all expectations with more than a 100-fold increase. The Turkish travel trade booked more than double number of room nights, while Yemen, UAE, Jordan, Lebanon and Bahrain all enjoyed double digit growth in 2013.
Room nights booked by FIT travellers to Middle East also grew by five percent last year. UAE remains popular among destinations, according to GTA, and has enjoyed a 10% year-on-year increase in the number of room nights booked. The top five destinations in the Middle East remain as 2012 with Turkey, Saudi Arabia, Jordan and Qatar following the UAE.
More than two-thirds of the top ten Middle Eastern destinations enjoyed year-on-year growth with Yemen and Bahrain in the triple and double digits respectively. Although just outside the top ten, Iraq saw number of room nights’ increase by 10%.
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