An STR analysis of the first half of Ramadan 2016 indicates that Mecca, was the only major hotel market in the Middle East to experience an increase in revenue per available room (RevPAR) during first two weeks of the holiday.
STR compared preliminary daily data for six hotel markets in the Middle East from 6-20 June 2016 with the 18 June – 2 July 2015. Mecca was the only major hotel market in the Middle East to experience an increase in RevPAR during the two-week time period. The market experienced a 1.3% increase in occupancy and an 8.5% increase in average daily rate, leading to a RevPAR increase of 9.9%.
Muscat experienced the steepest RevPAR decline during the two-week period, falling 23.4%. The decrease was caused equally by an 11.4% decrease in occupancy and a 13.8% drop in ADR. Dubai recorded a 2.9% increase in occupancy over the two-week period, but ADR was down nine percent, resulting in a 6.4% decrease in RevPAR.