Millennium and Copthorne hotels target GCC market


Millennium and Copthorne MEA launched its summer 2013 campaign in Dubai. The ‘Stamp Your Way This Summer’ runs for three months until 15 September 2013. 

Millennium and Copthorne MEA rolls out summer offers

The campaign focuses on the GCC leisure market and was launched to capitalise on increasing number of GCC residents that travel around the region to meet family and friends, attend cultural events and summer festivals.

The offer is available in all of the Millennium & Copthorne hotels throughout the GCC region including Dubai, Abu Dhabi, Doha, Amman, Kurdistan, Muscat and Kuwait City and comes at a time when inbound and inter GCC travel is experiencing strong growth.

According to Alpen’s October 2012 GCC Hospitality Industry Report, in Kuwait, by 2015 the Gulf state hopes to welcome one million tourist arrivals per annum. In Qatar, tourist arrivals are expected to rise at a compound annual growth rate (CAGR) of 1.9% between now and 2022, and the government’s US$65bn commitment to infrastructure development has proved to be a major incentive for long term investment by leading hospitality providers.

Tourist arrivals into Oman are expected to grow at a CAGR of 5.7%, between 2012 and 2022 and the Ministry of Tourism aims to increase the GDP contribution of tourism from 2% in 2011 to around 3.5% in 2015. Occupancy rates are also expected to increase from 53% in 2011 to 58.6% by 2016. Tourist arrivals in the UAE are forecast to grow at a CAGR of 5.3% between 2012 and 2022.

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