Liverpool’s Beatles-themed Hard Days Night Hotel recently teamed up with John Lennon’s sister Julia Baird and a duo of Liverpool choirs to promote the hotel’s acquisition by Millennium Hotels and Resorts.
Julia, together with The Choir With No Name and twenty members of The Liverpool Signing Choir, descended on the grand entrance of the iconic North John Street building to perform a special rendition of The Beatles’ classic ‘All You Need is Love’.
The choirs were also accompanied by a number of the hotel’s team members and Millennium Hotels and Resorts’ CEO Aloysius Lee, who helped to ‘spread the love’, as 75 red roses were handed out to the public.
General manager of Hard Days Night Hotel Mike Dewey said: “The hotel team and I thought that both of these altruistic singing groups would offer the warmest of welcomes. Together with what was a show stopping performance by The Choir with No Name, we were delighted to be joined by inspirational people, who add a refreshing twist to musical sign language.
“Following their moving rendition, the choirs were then treated to a celebratory lunch here at our in-house restaurant, Blakes. The day was a fun and inimitable way of welcoming our new partners and increased global visitors to our wonderful city in classic Beatles style.
“It was wonderful to be joined by Julia, Millennium Hotels and Resorts’ CEO Aloysius Lee and the two inspirational choirs – the day certainly made a lasting impression.”