Tourism is certainly seen as a lucrative non-oil economic sector that is clearly benefiting from increased commercial activity is aviation and hospitality, especially from corporate travelers, keen to tap into region’s business markets as business opportunities in some of the more mature economies dry-up.
Riding on this growth and potential, the 7th Gulf Incentive, Business Travel and Meetings Exhibition (GIBTM) for its 2013 edition will see the launch of the Business Travel Pavilion. The new pavilion is in response to increasing demand for business travel services in the region. The event is scheduled to take place at the Abu Dhabi National Exhibition Centre (ADNEC) from March 25th – 27th, 2013.
On an average the show hosts 300 regional and international senior level buyers with a combined budget of over US$827 million, who through 7,600 pre-scheduled appointments over the two and a half-day exhibition, meet with more than 350 exhibitors from 36 different countries.
Lois Hall, Exhibition Manager, for GIBTM said: “Analysis of hotel rates and occupancies, aircraft passenger loads, airport arrivals et al throughout the region have been well documented, but another statistic which supports the notion that the demand for business travel is growing steadily is the increase in the ‘per diem’ rates.”