Oman is keen to attract the big Indian weddings. This strategy is based on the fact that Oman offers a blend of modern infrastructure and old world charm. Moreover, the destination is close to India not only geographically but also culturally.
Talking about reasons to showcase Oman as a wedding destination, Lubaina Sheerazi, India representative, Oman said: “As per industry estimates, the wedding market in India is about US$ 25 billion and is growing at 25 – 30% annually. Indians are constantly on the lookout for new wedding destinations which has become a trend now. We feel Oman has great potential to become a wedding destination.”
In a bid to attract this segment, Oman conducted an exclusive wedding planners familiarisation trips. The tourism board also participated at The Experiential Planner 2014 in Delhi, Mumbai and Ahmedabad. Sheerazi further added: “Through the nascent steps we undertook in the last one year, we have received some good wedding enquiries. Muscat will soon witness two large-scale Indian weddings comprising of 700 and 1000 people taking place in November and early next year respectively.”