Pow Wow 11: Discover America launches new website
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Travel and tourism website Discover America has released a new version of its website. The redesigned site has new interactive tools including a map and trip-ideas finder, as well as a new blog and an ‘ask the experts’ function. It has doubled the amount of destinations featured on the website and contains content from CVBs, tourism offices and the U.S Department of Homeland Security. “U.S. Travel has invested significantly into upgrades on DiscoverAmerica.com in order to ready the site for the Corporation for Travel Promotion, a partnership between the travel industry and the federal government recently created by Congress to market and promote the U.S. abroad,” said Roger Dow, president and CEO of the U.S. Travel Association. “We are excited about the opportunity to work with CTP to expand the reach of DiscoverAmerica.com in order to welcome even more international visitors to the U.S.”
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