Premier Holidays to promote Bermuda in 2016
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Independent tour operator Premier Holidays has unveiled a new marketing campaign in conjunction with the Bermuda Tourism Authority, designed to drive sales to the destination for 2016.
As a new destination for Premier Holidays’ 2016 portfolio, the operator has put together a series of tactical offers promoting holidays to Bermuda – incorporating other popular holiday destinations such as New York and Miami to create a range of twin-centre options for clients, saving up to £620 per couple.
For a taste of both city and beach, Premier Holidays is offering three nights at the 3* Wellington Hotel in New York followed by a seven night Bermuda stay at the 3* Grotto Bay Beach Resort from £1499pp (offering a saving of up to £416 per couple).
Clients who would prefer to see Bermuda by sea can choose the operator’s eight night New York & Bermuda cruise holiday from £1899pp, offering a saving of up to £530 per couple. Guests will spend two nights at the 4*Lexington Hotel in New York before setting off on Royal Caribbean’s 4*Anthem of the Seas for a five-night cruise (including two full days in Bermuda); ending their holiday with an overnight stay at the 4* Lexington New York.
Each of the new tactical offers are available to book until 30th November 2015 and include return international flights with room-only accommodation as stated. Each offer is valid for travel on selected dates in January, February and June 2016 with many alternative dates also available.
Travel Agents can also benefit from Premier Holidays’ agent incentive; earning between £25-£150 per Bermuda booking, dependent on booking value.
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