Irina Hatcher

Hanoi, Vietnam

About Irina Hatcher

I have been travelling a lot and lived in 3 different countries apart my homeland. Now I have settled down in Vietnam and still keep the passion for travelling. I am experienced specialist in tourism industry skilled in business development, marketing research and campaigns planning to deliver best quality Vietnam tours.


Marketing - Marketing Manager

Realistic Asia Co Ltd • Hanoi

Sep 2016 - Present • 7 years 7 months
At Realistic Asia I cover a big range of tasks related to development of the company and delivering high-quality product to our partners and clients: Marketing Research I continuously do the market research to let the company keep up with the latest travel trends and have better understanding what the travelers expect from their vacation. I estimate the company opportunities at different markets and build the marketing strategy. Searching for new business partners and advertisement channe...

ls I regularly search for new partnership opportunities for the company, I introduce our company to wide range of potential partners and work in arranging the best way of collaboration for both sides. Developing relationship with company’s partners what includes - support with all necessary information about destinations, hotels and tours - providing product and destination training for travel agents - support the partners with marketing materials - organizing joint marketing campaigns - updating with new products and exclusive offers Marketing campaign planning - I regularly run various campaigns for the company and involved in all stages of the process from choosing the product and promotion channel to reporting and calculation of ROI. Product development I closely work with our product and sales team to create the most suitable tours for our travelers. I consult the team with latest travel trends and specific needs of travelers based on the region they live.

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