‘Ramadan in Dubai’ festival boosts retail sales
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The on-going ‘Ramadan in Dubai’ festival is garnering positive retail sales across the emirate.
Hany Abu Omar, managing director, H2 Fashion LLC said: “The campaign has succeeded in accelerating retail momentum in the emirate, as evidenced by higher sales across the group’s stores. We are witnessing sales mainly in brands that have participated for the first time and are offering tailored offers.”
The ‘Ramadan in Dubai’ festival is aimed at positioning the destination for families coupled with a number of traditional and cultural activities.
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