Reality Training to deliver sales tips at cruise conference

Advantage Travel Partnership has recruited Bob Morrell and Jeremy Blake of Reality Training, to speak at its cruise conference onboard P&O Cruises’ Ventura, taking place from October 27-29. 


The session will focus on helping agents to sell more cruises, looking at upselling, pricing psychology and closing the sale.

The cruise-tailored training will be relevant for all levels of experience, with the aim of helping agents communicate the value of higher-priced options.

Claire Brighton, senior commercial manager at Advantage, said: “We are delighted that Bob and Jeremy will be joining us at this year’s Cruise Conference. Member feedback in the past when we have used Reality Training has been really positive so to be able to incorporate this into our cruise programme helps us evolve and improve the event for our members.”

Reality Training’s Jeremy Blake said: “We’re thrilled to be speaking at this event. Cruise is such a fast-growing market, however, it can be difficult for agents when they have to talk about higher priced options, such as enhanced itineraries or upgrades. We’re going to provide the delegates with a selection of key tips to build their confidence so they can increase their booking values and their conversions.”

Bob Morrell added: “This will be an interactive training session when everyone will have the chance to develop some key sales language that they can use from their next cruise enquiry.”

Reality Training have spoken at many travel industry conferences over the last 10 years.

P&O Cruises’ Ventura will depart from the Mayflower Terminal in Southampton to Bruges on Friday October 27.

Conference sessions will start shortly after embarkation and there will be time for networking with cruise line partners. Delegates will have the opportunity to experience Ventura, as well as take an excursion to Bruges, and the conference will end with a gala dinner.

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