ATP Heathcote & Associates is to be responsible for the sales, marketing and PR of the luxury hotel group, which has plans to open four hotels in the next year.
Its Bali hotel will open on 1 June followed by new openings in Abu Dhabi, Doha and Montenegro in 2014. The group already has six properties, located in Beijing, Berlin, Phuket, Singapore, Taipei and Turks & Caicos.
“For over 40 years, Regent has set a benchmark in the luxury hotel industry and we’re delighted to be working with the group,” said founder Anita Heathcote. “We look forward to working with our travel industry partners to encourage more UK travellers to experience legendary Regent hospitality.”