River cruising passengers on the rise
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UK holidaymakers are taking 22% more river cruise holidays in Europe, according to new CLIA figures.
Around 110,000 British people took a river cruise in 2013 with Europe now accounting for 83% of river cruises compared to 50% in 2009.
Around 260 ships are currently ploughing European waterways and will increase with another 24 on order.
The Rhine, Danube and Moselle rivers are the most popular with the Rhone, Seine and Elbe also seeing more passengers.
“Europe’s phenomenal growth as a river cruise destination for UK passengers clearly shows how the industry has transformed the passenger experience in recent years. New, more modern ships, coupled with an ever-widening choice of destinations, are opening up Europe to a whole new generation of river cruisers,” said Andy Harmer, director CLIA UK & Ireland.
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