Rixos Hotels set to join GHA

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Rixos Hotels inked a letter of intent to join Global Hotel Alliance (GHA). The luxury brand is set to become the flag-bearer for Turkey and Central Asia, upon the completion of their integration. 

Chris Hartley, GHA’s CEO said: “Turkey is rapidly becoming one of the world’s major economies and a gateway for the Middle East and Asia. Travel to and from this region has increased tremendously over the last few years.”

The Rixos group has experienced significant growth in key emerging markets over recent years with over twenty hotels across Turkey, UAE, Croatia, Kazakhstan, Ukraine, Georgia, Libya and Egypt already in operation. Rixos expects to double its size over the next few years, including significant projects in Azerbaijan, Switzerland, Russia and more locations in the Middle East.

“At an important stage of our company’s growth, membership of GHA supports our company vision and enables Rixos to open its doors to markets we would have found challenging to reach by ourselves; as well as bringing us faster international recognition”, explains Rixos’ Chairman & CEO, Fettah Tamince.

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