Sabre is expanding its presence in North Asia with the launch of its mobile travel management solution, TripCase, in four new languages: simplified Chinese, traditional Chinese, Korean and Japanese.
The move is aimed at allowing corporate travellers in North Asia to connect directly with their travel agencies and suppliers via their mobile devices.
The TripCase app provides access to travel itineraries, notifications and automatically-updated reservations, and allows travellers to share these itineraries with others. It is also integrated with Uber, allowing business travellers to get a ride to their next meeting.
“TripCase is about traveller engagement,” said Roshan Mendis, senior vice president for Sabre Travel Network Asia Pacific. “Used to manage over 30 million trips last year, it is trusted and robust, with a track record of increasing travel policy compliance.
“Local language versions of TripCase are therefore ideal for this region’s competitive markets, where quality, real-time information needs to be delivered to the small screen. These four new launches open up some of our biggest mobile markets, while helping our vital travel agents to compete and win.”
Sabre revealed that in South Korea, 35% of travel itineraries created by Sabre-connected travel agents use the TripCase English language app. For Hong Kong and Japan, the figure is approximately a quarter.
“This level of TripCase activity, concentrated within the multi-lingual business travel community, points to a strong latent demand for native language versions of the app,” Sabre stated.
A Sabre study also revealed that 68% of its corporate clients are currently using travel management apps, and that a further 18% are intending to do so soon. And with almost 1.7 billion smartphones expected to be added in Asia Pacific by 2020 – half the global total – the demand for mobile apps within the corporate travel sector is likely to rise significantly in future.