Sardinia opens tourism office in Shanghai
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Sardinia, the Italian Mediterranean island, has set up a Sardinia Tourism Information Office in Shanghai, and launched a Chinese language version of its website, www.sardiniatourism.org. The venture was a collaboration between the island and Confindustria, the organisation representing Italian service companies. The office and website are the first steps of Sardinia’s tourism promotion programme in China, which was initiated in 2009 by Sardinia Tourism and the Luwan District Government.
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