Stockholm-based Svenska Hotels has announced two strategic partnerships to launch multiple five-star luxury hotels in India.
It involves the development of 20 hotels over 10 years with a total inventory of over 1,000 rooms.
Svenska is focused on upscale small-format (30-100 rooms) boutique, design hotels that offer new concepts, chic design and personalised service.
The Swedish boutique chain has already partnered Worlhotels for marketing and promotion of its
Mumbai property, and this is set to continue for the upcoming hotel in Bengaluru.
The group has also sought the assistance of HVS Asset Management and Strategic Advisory Services to guide its India growth.
Wasim Shiekh, Managing Director of Svenska Hotels, said; “We are indeed fortunate to have a partner such as HVS, which is a thought leader in the global hospitality industry, and brings immense experience, expertise, credibility and market knowledge to Svenska.
We plan to work with HVS on a wide range of value-added services for owners, with innovative structures and one-stop solutions.”
Svenska’s first hotel in India, located in Mumbai at Lokhandwala Complex, Andheri West, opened on 1
December last year, shortly after which it joined the Worldhotels highest Deluxe Collection category.
The Svenska Mumbai is a 29-room boutique hotel, with 22 superior rooms, six deluxe and one suite, along with five food & beverage outlets.
The next hotel under the partnership is opening in early February in Bengaluru within the Electronic City complex.
Svenska Bangalore has 56 rooms, comprising of 40 superior rooms, 10 deluxe rooms and six luxury suites, with rooftop swimming pool and health club.
“Aimed at senior corporate executives, Svenska offers a range of complimentary offerings such as welcome drinks on arrival, in-room spa treatments, high-speed secured Internet and WI-FI, private butler service and various of gadgets for entertainment such as iPads and iPods with docking stations and choice of PS3 and Wii gaming consoles, apart from blue-ray movies on demand”, said Zia Shiekh, CEO & CMD of Svenska.
Worldhotels Vice President Asia-Pacific Roland Jegge welcomed the alliance with Svenska, adding “With Svenska, we are bringing a fresh and exciting product to the Indian market, which will introduce the country to a whole new world of personalised luxury, and high technology amenities to satisfy the constantly evolving needs of our international guests.”
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