Abu Dhabi Tourism & Culture Authority (TCA Abu Dhabi) will kick off a number of GCC cities roadshows later this month in a promotional campaign.
This initiative is being held to feature Abu Dhabi’s tourist offering to boost shoulder season tourism growth. TCA Abu Dhabi will highlight opportunities and facilities available for the business tourism segment though incentives and services offered by Abu Dhabi Convention Bureau (Abu Dhabi CB).
Tourists from the GCC are on the list of top 25 nationalities that frequently travel to Abu Dhabi. Recent statistics indicate that Abu Dhabi’s hotels received more than 62,499 hotel guests from the Kingdom of Saudi Arabia during the first half of 2015, an impressive increase of 28% compared to last year. Abu Dhabi also received 30,909 hotel guests from the Sultanate of Oman (an increase of 15%), 13,306 guests from Kuwait and 13,156 guests from Qatar.
TCA Abu Dhabi’s roadshow kicks off in Oman followed by Kuwait City, then Doha and finally Bahrain. The roadshow in Saudi Arabia covers Riyadh, Al Khobar and Jeddah.
Abu Dhabi CB has revitalised the emirate’s business, specialised exhibitions and incentives tourism sector which has seen growth over the past five years. More than 24 major international conferences and business meetings were held in Abu Dhabi in 2014, with some events hosting in excess of 5,000 delegates.