Tune Hotels has reorganised its company structure as it embarks on the next stage of its global expansion strategy.
The Malaysia-based budget hotel operator has split its operations into two divisions; a brand, assets and capital markets group, to be led by CEO Mark Lankester, and a hotel development and management company, which will be headed up by new CEO, Frank Trampert.
Lankester has served as chief executive of Tune Hotels since the group first started in 2007, while Trampert came onboard as chief operating officer in 2014.
Commenting on the brand’s global expansion, Lankester said; “Our market entry into the United Kingdom has flourished nicely with seven hotels in the last five years and the pipeline there is rapidly growing. Our relatively new market entry into Australia is already reaping the rewards that we had originally set ourselves.
“Through the new organisational functions, it will give us the opportunity to focus on the key elements of our strategy of providing high quality value accommodation to all – more hotels and operational excellence of those hotels. Over the last several years we’ve always had the intention to be far more global and these new functional roles will enable this to come to fruition.”
Tune currently operates 31 of its “pay-as-you-go” hotels in six countries. But the company is anticipating rapid expansion in the coming years; including its development pipeline, Tune’s portfolio now comprises 100 hotels.