Dubai welcomed a new concept in car rentals. udrive, a Dubai-based company has launched a pay-as-you-go concept that means drivers simply pay per minute. Cars can be booked and paid for via an app.
Once the driver has gone over four hours with the car, a flat day rate of AED 120 applies, and the driver can use the car for remainder of the day. Keyless access through a mobile phone, ability to park for free across key areas of the city, where permitted, as well as free petrol are on offer.
Hasib Khan, managing director, udrive, said: “Dubai’s ever-changing need for transport solutions, the transient nature of life, and overriding costs of car ownership makes pay-as-you-go car rental a viable alternative. For those that don’t want to commit to ownership, or don’t have the need for everyday car accessibility, udrive makes the perfect option.”
The company aims to grow the fleet significantly within the next six months, in line with market demand.