What’s new at Travel Technology Europe 2017


This year at Travel Technology Europe we’re so excited to be bringing back Launchpad and the Disrupt Award for a second year, both of which really drive the industry forward by supporting start-ups. 

David Chapple
David Chapple


So excited in fact, that we have doubled the Launchpad section, so up to 15 start-ups can exhibit free of charge, bringing visitors the most exciting and innovative products, enabling them to start early relationships with the future titans for the travel technology industry.  This year, we are aiming for even more visitors than last year, which will mean well over 6,000 professionals will be free to network with each other and we will have even more exhibitors with up to 130 suppliers on the showfloor. In addition to this, we have an exciting conference programme with dedicated travel, marketing, hospitality and innovation streams.

The Travel Technology Disrupt Award will return to recognise the most innovative start-up from the Launchpad, inviting them back for 2018 where they will have a main exhibitor stand free of charge to help them progress even further. At next year’s show, the 2016 winner bd4travel will be exhibiting its exciting range of products to help businesses deliver more personalised travel options for customers’ lifestyles through the use of big data and digital empathy.

What’s new on the conference programme?

From exploring how to delight hotel guests of the future, to learning from others’ successes and mistakes, the conference programme includes lots of tangible evidence and lessons to be learnt so our visitors can improve their business, without having to experience the pitfalls themselves.

Key issues such as personalisation, payments, guest-facing technology and how to cut costs using the Cloud make a welcome return alongside brand new topics including the Internet of Things, AR and VR, Chatbots and how hotels can compete against OTAs.

Last year’s informal drop-in sessions proved very popular so they’re returning in 2017 in the form of Tech Huddles – a place for discussion, networking and knowledge sharing.

Who’s new to the show floor?

This year the aim is to increase our exhibitor numbers from 107 to 130 – a rise of over 20 per cent – and we’re very close already, with fewer than 10 stands left. 2017 exhibitors include Dolphin Dynamics, Comtec, Intuitive, Sabre, Cognizant and Adobe.

And, of course, we have a dedicated Hospitality Tech Showcase featuring more than 30 exhibitors including Guestline, Infor, Traveltripper, Airwave and Pegasus.

What are you most excited about for the next edition? 

 As always with Travel Technology Europe, I’m excited to see the innovation: all the new technology that will change the way we sell, book and experience travel in the future. Unsurprisingly, this is the principle reason visitors attend the show. Travel Technology Europe is now recognised as the leading event of its kind in Europe and a hub of innovation for the travel industry.


David Chapple is event director of Travel Technology Europe. The show takes place 22-23 February 2017 and online registration is now open. Please register at www.traveltechnologyeurope.com/register using invite code TDUK1.



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