Yorkshire-based aparthotel brand Roomzzz has announced its first international property in Dubai.
The announcement comes after the company launched its international headquarters in the UAE with plans to grow internationally.
The group has been steadily growing its UK portfolio with new five aparthotels and others in the pipeline for Chester, Liverpool and at London Stratford’s Westfields shopping centre, adding 253 keys.
“The brand has expanded quickly and successfully in the UK. We have had a lot of interest from key players in the international hotel community looking for opportunities to be connected with the Roomzzz brand, we feel the UAE is the ideal springboard for Roomzzz to debut on a global scale. We are currently considering a number of sites in Dubai,” said Mark Walton, head of Roomzzz.
“Investors are keen to be involved as franchise partners, there has been a well-documented success story surrounding our franchise opportunities – investors are seeing measurable fast track growth year-on-year and are keen to be part of the brand which has shone through in the darkest moments of a challenging economic climate,” he added.
The aparthotel concept, which includes kitchens, living rooms and dining rooms, means the apartments are typically popular with longer-stay guests.