Hotel Show Dubai drives leisure demand
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The Hotel Show Dubai is witnessing increased focus for leisure and outdoor activities. The event is scheduled to take place from 28 – 30 September 2014 and attract almost 8000 participants.
As per statistics for the Hotel Show 2013, visitors looking to source leisure products were around seven percent and had a budget responsibility of more than US$1 million.
Christine Davidson, event director at The Hotel Show Dubai said: “The leisure and outdoor industry has been growing exponentially over the past few years and now accounts for over 70% of the total travel and tourism spend in the GCC. Indeed, governments worldwide are increasingly investing in tourism to ensure the sectors’ valuable contribution to growth in GDP.”
The Leisure Show caters to four main sectors: outdoor design, furniture & equipment; pool and spa; sports & fitness; and recreational fun and adventure. Its extensive reach represents the estimated US$73 billion of leisure projects currently under construction within the GCC.
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