A visitor attraction based on Shaun the Sheep is to open at Land’s End in a build worth GBP500,000.
The ‘Shaun the Sheep Experience’ will see the site’s famous signpost rebranded ‘Lamb’s End’ with original sets, models and characters from the productions to be house in a new attraction.
Other Aardman characters including Wallace and Gromit and Morph will also appear at the site, which will be open in February 2015 when Shaun the Sheep The Movie is released.
“We’re absolutely thrilled to be bringing a world class attraction to Land’s End and to work with the legendary Aardman studio. The plans look stunning and we’re confident the experience will become a must visit attraction for tourists to the landmark site,” said Allan Leech, CEO of Heritage Great Britain, which has launched the venture with Aardman.
David Sproxton CBE, Aardman co-founder and executive chairman said: “The increasing popularity and success of branded attractions makes this partnership a natural fit for both parties. With more than half a million visitors to Land’s End every year we recognise the there is an opportunity to help deliver a unique attraction to such a famous landmark.”