ibtm world ends on a high
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The 2015 instalment of ibtm world concluded in Barcelona last week with the global meetings industry in “good shape”, according to event organisers.
“Connections means everything” was the theme of the week, with more than 80,000 appointments scheduled before the start of the show and many more added during the event.
More than 4,000 Hosted Buyers were also in attendance.
“The Spanish economy is clearly on the rise, we knew about it before the show but the stats so far illustrate that the country’s events industry and that of Europe in general is back to centre stage. Many exhibitors have been telling me about the quality of business they are doing with international meeting planners as well as those planning regional specific events in the country,” said Graeme Barnett, senior exhibition director, ibtm world, at last week’s show.
“Our objectives for this event every year is to provide the stage for buyers and suppliers to meet, do business and connect through networking. This year the buzz was obvious from the moment we opened. From the Meetings Leadership Summit that saw some 200 international industry leaders catching up pre-show to the networking hour on Wednesday led by exhibitors throwing their own stand parties. We also had a full house for the new ACS Knowledge Village where some 3,000 people attended the 83 sessions.”
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