Abu Dhabi’s Rotana to manage 35 new hotels
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The company currently manages 25 hotels in the region with 5,539 rooms. Gulf News reported that it has signed contracts for 35 new hotels that will create 10,660 rooms.
“These developments will make us the largest hotel group in the Middle East in terms of the number of rooms and staff,” chief operating officer Imad Elias told Gulf News.
According to the report, he played down fears of oversupply of hotel rooms in the region but said more budget hotels are required to cater to the growing number of visitors.
“Today the Middle East accounts for just five per of global tourism. With two-thirds of the world’s archeological sites in the region, it can be increased to 10 percent. We need more hotels,” Elias was quoted saying.
The company has launched a budget brand called Centro by Rotana and has nine contracts signed under this. Four of these are in Abu Dhabi, two in Dubai, two in Sharjah and one in Oman.
The first two Centros will open in 12 to 16 months in Dubai and Abu Dhabi.
The group has 7,000 people and plans to hire 12,000 staff over the next five years. With the expected signing of management contracts, Elias estimates the company will employ 35,000 people by the end of 2012.
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